How to Preserve Wealth and Power

Coopt popular words and change their meaning.

Equate self-ownership with great wealth.

Equate small holdings with large holdings.

Equate all kinds of ownership and make ownership sacred.

Delay change by making small, low impact changes.

Equate your proposals with the change proposals.

Undermine any alternative power, like government or unions.

Equate a change in the status quo with interference.

Equate a change in the status quo with immorality.

Equate freedom with preservation of the status quo.

Equate profits and corporate interests with jobs.

Fund the election of decision makers.

Fund intellectuals to cloth your interests with nobility.

If these intellectuals are true believers, so much the better.

Position markets and private property as facts of nature.

Coopt every youth rebellion and make it a lifestyle market.

Fund media voices to redirect and harness discontent.

Fund media to distract and entertain and to sell products.

Delay, conflate, coopt, and, only when necessary, bully.